Interbrand Arena – Episode 5 – Arenas Dwell
Kerakoll was a guest on the Interbrand Arenas podcast, in collaboration with Forbes Italy, where players from different sectors discuss the needs and desires of today’s consumers.
In the episode Dwell, dedicated to living and the places of the future, Alessandro Dondi, Brand Marketing & Communication Director of Kerakoll Group, talked about it with Beatrice Riva, Client Director of Interbrand, a global brand consultancy that has been active for almost 50 years.
In the episode, it emerges how the Kerakoll brand, from a supplier of materials, has gone from being a platform capable of bringing people together, thanks to a path built together with Interbrand.
A transformation that is revolutionizing the entire construction industry.
To listen to the episode click here.